Essay --

Toni Morrison's â€Å"The Bluest Eye† set in post-WWI, Lorain, Ohio, portrays the lives encompassing Pecola Breedlove, a youthful dark young lady who wishes to be wonderful. Affected significantly by her relationship with her mom, Pauline, Pecola adjusts to a universe of shamefulness and out of reach desires excellence. Their mom/girl relationship is only one of numerous models all through the novel further pinpoint its related topics of self-esteem and offensiveness, both truly and intellectually. An examination of the connection among Pauline and Pecola Breedlovesâ€their commitments and conflictsâ€is used to feature the topic of which the creator is attempting to communicate. A relationship, for example, one between a mother and little girl, ought to be the exact opposite thing to be portrayed as disdainful, separated, or troubledâ€only on account of Pauline and Pecola Breedlove, it was only that. The two were as far off as could be accomplished while living under a similar rooftop, â€Å"adults don't converse with usâ€they give us headings. They issue orders without giving information† (10). Pecola was just a servant in her own home, expected to preform the every day tasks while her mom was grinding away. The separation was a making of Pauline's, even well before the introduction of her kids. A few terrible occasions throughout Pauline's life lead her to submerge herself in an invented existence where she endeavored to be a piece of the most wonderful race aroundâ€white. Pauline often visited picture shows that depicted just white on-screen characters and on-screen characters (normal for the 1930's). â€Å"White men taking such great con sideration of they lady, and they all spruced up in huge clean houses with the baths directly in a similar stay with the latrine. Them pictures gave me a great deal of delight, however it made getting back home hard, and lo... ...y permitted her to accept that she was at long last excellent. In summation, the connection among Pauline and Pecola Breedlove in Toni Morrison's â€Å"The Bluest Eye† is loaded up with tension, despise, and dissatisfaction. As one of the most conspicuous connections in the novel, it is easy to decide the impact Pauline had over Pecola. Pecola's psychological ruin, brought about by her mom's consistent disregard, features the topic of nature of excellence. It is this abstract excellence that the novel spotlights on. Pecola Breedlove's steady distance and disparagement from the individuals around her gradually separated her further. Her absence of Pauline as a mother figure and the impression of her mom's own self-loathing, spirals Pecola into madness. From Toni Morrison, it tends to be assembled that excellence, intellectually and genuinely, is painstakingly scrutinized on the planet and is the reason for judgment of others.

Parent’s Role in Children’s Education Essay

Innovation Management with MindMeister and OnePoint

Innovation Management with MindMeister and OnePoint This is a guest post by Gerald Aquila, CEO of our strategic partner OnePoint 360 ° Enterprise Project Management. Here he discusses the values and benefits of using MindMeister together with OnePoint Project as a complete Innovation Management process. In order to remain competitive, you or your company must consistently be on the lookout for new opportunities. Where are your new ideas coming from? Do you have a process in place to collect, analyze, and realize these ideas? Mind mapping at its core is a graphic representation of thoughts and ideas. Based on the nature of its use and positive output, mind mapping is a method ideally suited for today’s innovation management process. At the front end of the innovation management process strategic goals must be formulated and divided into focus areas. Once focus areas are defined, the entire company can then contribute to the new idea generation process through MindMeister. Every idea can be considered as a potential project, and team members will add their own ideas, generating a number of potential variants of this initial idea. Once ideas have reached a semi-mature point, the team may then start adding “Pros and Cons” to each idea, as well as conduct a SWOT analysis. By adding the collective input and envisioning multiple versions of the same core idea, participants have self-selected the most promising solutions. Through MindMeister’s history view, top-level management is able to see the entire creation process and begin defining feasibility requirements. Together with the innovation management team, preliminary project management plans may then be constructed. It is during this critical phase where an enterprise project management (EPM) solution such as Onepoint Project can bring ideas to life. The preliminary project plan can easily be imported from MindMeister into Onepoint Project and then enhanced with accurate duration and effort data. By using Onepoint’s project management solution, project managers can generate an accurate estimate of project length and cost, as well as generating detailed cost and human resource breakout lists. Top management will have the ability to gain a complete overview of the project through various project size and scope estimates, thus empowering their “Go/No Go” decision. When used together, the MindMeister/Onepoint Project solution can provide for a collaborative innovation management data collection point, right on through to final production. With an Innovation Pipeline based on MindMeister and Onepoint Project in place, your company can be ready to strike when the iron is hot, and take full advantage of your next “Big Thing”. To learn more about Onepoint Project, and what they can do for you please visit them at onepoint-project.com

Essay Decision In Paradise - 1604 Words

Decisions in Paradise As stated in Decisions in Paradise I, Kava has struggled with many obstacles that have prevented this country from becoming a beautiful and a well- known paradise attraction. At this portion of the project, AJA Consulting Firm would like to continue our vision by establishing a greater presence in Kava. Critical thinking is an important part of the decision making process which is essential to ensure decisions are well thought out and possibly prevent individuals from making bad decisions or mistakes that could be costly and in some instances, deadly. No matter what kind of decision an individual makes critical thinking is a very useful tool. Our proposal will display critical thinking skills learned and present†¦show more content†¦The most important goal is to have a majority, if not all, of the stakeholders in agreement with the final assessment. From reviewing the stakeholders analysis, the project stakeholders are considered important players whom are supporters of the project. The stakeholders are predicted as being unbiased but if they see that the risks are too high, perhaps the opponents may be influenced to change their decisions. AJA Consulting Firm is not only working for the island of Kava, but for the stakeholders as well. The United States is a country that provides more freedom. Individuals have to be careful not to act like they are boasting about how much better US citizens are because this may disrespect the people. If this happens then the stakeholders may end up losing the project and a large amount of money; which could mean our vision would be lost. Our research must provide the stakeholders answers to these issues to help reduce the level of concern for the project. From a stakeholders perspective this is a huge chance for growth of the company. If AJA Consulting Firm succeeds then many other chances like this may take place and in turn become more of an international company than just a company based in the United States. Research has been used to acknowledge the large amounts of disasters which appear to be the root of the problems because of the results that have been observed.Show MoreRelatedDecisions In Paradise Essay776 Words   |  4 PagesAbstract This paper will describe the evaluation stage of the decision-making steps. Working through the last part of the nine step process Nik and Alex will review the factors that will have to be considered during implementation. Nik and Alex will work to evaluate resources that will be needed during this phase of the decision-making process. Once the implementation has taken place measuring the process will be necessary to ensure that the plan stays on track. The evaluation of the stakeholdersRead MoreEssay on Decisions in Paradise Business Scenario part III1143 Words   |  5 PagesDecisions in Paradise Business Scenario part III One my say the core of any organization is the staff of team members. However, team leaders cannot make a profit without the vital part of the business the team members. Team members can bring success or bring failure to the organization. While decision- making without planning is fairly common but it is often not a pretty site for an organization. Nik and Alex must make plans and keep focus on the plans to meet future goals of the organizationRead MoreAnalysis Of John s Milton s Paradise Lost 1636 Words   |  7 Pages361-363). This is but one example of Satan’s sympathy toward humanity in Paradise Lost, John’s Milton’s epic poem that details Satan’s involvement in tempting Adam and Eve to rebel against God, and thus be punished with expulsion from the Garden of Eden. In both Christian and Jewish doctrines, Satan is often painted as a malevolent, treacherous being. Further, many readers often view Satan’s decision to tempt Adam and Eve in Paradise Lost as one that comes from a place of cruelty rather than concernRead MoreJohn Milton: A View of Evil vs. Ignorance Essay797 Words   |  4 PagesWhen a person hears Satan, a streak of fear, and the thought of evil arises. People fear Satan, and think of him as evil, but in John Milton’s Paradise Lost, he displays a thought of the Father being the evil being, and Satan a tragic hero. In Paradise Lost, Book 1 and 2, the minor areas where God is shown, He is displayed as hypocritical. He contradicts himself by creating the humans to be of free will, but when Satan displays free will, he is shunned. Satan could be described in many terms, andRead MoreJohn Milton s Paradise Lost945 Words   |  4 Pages When rulers and godly, superiors features in literature, they often spotlight the roles of genders. In Paradise Lost (1667), author John Milton reveals man’s first disobedience and analyze the fall from the Garden of Eden. He examines the character Eveâ€⠄¢s as she unfolds as an independent woman that seeks knowledge and authority, but transforms into a dependent woman in a male dominant surrounding. In contrast, Valmiki’s Ramanya (550 BCE) is a Hindu, heroic epic that focus on the story of Lord Visnu’sRead MoreParadise Lost Critical Analysis1680 Words   |  7 PagesMilton: The Secret Feminist Throughout the poem of Paradise Lost, gender inequality is visible in the relationship between Eve and the male characters. Upon a closer look, one can see that, in a nuanced manner, the poem challenges much of the Eve’s discrimination. Common interpretations during the time period depicted Eve as a weak-minded, subservient, or evil woman. Instead of following a similar pattern, Milton goes so far as to defend Eve by forming a relatable and persuasive Satan and describingRead MoreEssay about Discerning Truth from Falsehood910 Words   |  4 PagesParadise Lost and Tartuffe are similar works, both exploring the subjects of truth and falsehood. As such, Miltons Paradise Lost portrays the continuous battle between good and evil. In Paradise Lost, Eve falls from the safety of the prelapsarian state into the insecure, sinful postlapsarian world because she is unable to distinguish truth from falsehood. Likewise, Moli#232;res Tartuffe exemplifies the problem of hypocrisy. Tartu ffe explores the concept of how easy it is to deceive anotherRead MoreThe Case of the Test Market Toss-up959 Words   |  4 Pagesnew frozen dessert--- Sweet Dream on ice; however, the product manager felt it was not a correct decision and tried to persuade the top managers to reconsider. The company of Paradise Foods didn’t realize the threat on LaTreat and the opportunities on Sweet Dream. They didn’t embrace the concept of using analytical marketing research based on computer technologies as the premise of the right decision. The issues are: 1. The research data on Sweet Dream seemed to steal the share from LaTreat. 2Read MoreLiving In True Paradise Essay1119 Words   |  5 PagesI think that living in true paradise would be one of the worst things that could happen. In my paradise, I would have couches everywhere, I would have televisions everywhere, and I would have an endless amount of food everywhere. I would be able to always be content with food and never hungry. I would have the ability to workout at anytime and personal trainers everywhere. I would have a beautiful bed that is so comfy, and if I am being honest, an endless amount of girls that are always serving meRead More Mary Shelleys Frankenstein and John Miltons Paradise Lost Essay1685 Words   |  7 PagesJohn Miltons Paradise Lost â€Å"Forth reaching to the Fruit, She pluck’d, she eat:/ Earth felt the wound, and Nature from her seat/ Sighing through all her Works gave signs of woe,/ That all was lost [†¦]† (PL 8. 781-784) In the gothic novel Frankenstein, Mary Shelley weaves an intricate web of allusions through her characters’ expedient desires for knowledge. Both the actions of Frankenstein, as well as his monster allude to John Milton’s Paradise Lost. Book eight

Hypertension Essay example - 607 Words

Hypertension is the medical term for high blood pressure. A normal blood pressure is 120/80. A blood pressure reading higher or equal to 140/90 is considered abnormally high. Elevated blood pressure means your heart is working harder than normal, putting both your heart and arteries under great strain. High blood pressure is serious business. On average, people with uncontrolled hypertension are:Seven times more likely to have a stroke. Six times more likely to develop congestive heart failure. Three times more likely to have a heart attack.Different types of hypertensionFrom my research, I didnt find any other types of hypertension.What are some causes?In 90% of cases, the cause of hypertension is unknown. This is called†¦show more content†¦But symptoms do show up if the case is severe. Some of these symptoms are:Headache Nosebleeds Drowsiness Confusion Dizziness Irregular heartbeat Numbness and tingling in hands and feet Coughing up blood Shortness of breathHealth HazardsHypertension accelerates hardening of the arteries, which may contribute to a stroke or heart attack. This can also lead to brain hemorrhage, kidney failure, heart failure, or blindness. TreatmentsThe best way to treat hypertension is to just change your lifestyle (see Preventive Measures), but many times, patients need other medications and t herapies. No more than 2 percent of hypertensive patients can be treated surgically. There are basically four groups of drugs a physician would prescribe a hypertension patient:DiureticsThis is usually the first choice a doctor would prescribe. It helps by increasing the rate you body eliminates urine and salt. However, this can also increase your cholesterol level, make you urinate more frequently, and may cause a loss of potassium.Beta-Adrenergic BlockersThese drugs are usually prescribed if a diuretic does not help bring your blood pressure down, and sometimes are used in combination with diuretics. Beta-adrenergic blockers work by blocking the effects of adrenaline in your body. This means that it will cause your heart to beat slower, with less force against your blood vessels. Common side effects are lethargy and fatigue. Some ofShow MoreRelatedHypertension : Hypertension And Essential Hypertension Essay1171 Words   |  5 PagesHypertension is widely considered to be one of the most important risk factors of cardiovascular diseases (angina, arrhythmia, etc.). It is the second leading disease that causes mortality in the world. Hypertension is the condition when there is an increase in the force of blood on the walls of vessels. It can also be defined as an arterial blood pressure that is raised above 140/90 mm Hg (systolic/ diastolic BP). Hypertension can be classified into Secondary hypertension and Essential hypertensionRead MoreHypertension Of Hypertension And Secondary Hypertension2624 Words   |  11 PagesHypertension is defined as blood pressure greater than 140/90 mm Hg on two or more blood pressure readings taken at each of two or more visits a fter initial screening. There are two types of hypertension which are the primary (essential) hypertension and secondary hypertension. Essential hypertension is referred to patients with hypertension without any secondary identifiable cause. Secondary hypertension has an identifiable cause, such as renal artery stenosis or pheochromocytoma, and is managedRead MoreHypertension And Its Effects On Hypertension1672 Words   |  7 Pages WHAT IS HYPERTENSION ERICA SAAVEDRA PALM BEACH VOCATIONAL INSTITUTE WHAT IS HYPERTENSION Hypertension, sometimes known as â€Å"Silent Killer† is America’s freighting combative illness we struggle to regulate. Due too many health risk factors, many people are sometimes unaware of hypertension until suffering from severe damaging effects. High blood pressure is a growing problem in today’s life Controlling it is the key priority. Approximately 50 million people in the United StatesRead MoreHypertension1166 Words   |  5 PagesHypertension is word that is used to describe high blood pressure .Blood pressure is the force the blood produces against the arterial wall as your heart pumps. The heart pumps the blood though the artery as it flows it pushes the blood against the walls of the arteries creating pressure. The higher the pressure is against the wall the higher the blood pressure will be. The pressure is related to the size of the artery which the blood passes through the smaller the artery is the higher the pressureRead MoreTypes Of Hypertension And Secondary Hypertension1434 Words   |  6 Pagesestimated that about 25 percent of people worldwide had hypertension and this number is expected to keep rising further increasing the risk for millions in developing cardiovascular disease. There are two main types of hypertension. Secondary hypertension is caused from an underlying disease in the adrenal o r renal systems or by use of certain medications. It is resolved when the cause is treated or removed. Primary or essential hypertension is the most common type with the cause being unclear althoughRead MoreEffects Of Hypertension On Patients With Hypertension1347 Words   |  6 Pages Running head: GARLIC IN PATIENTS WITH HYPERTENSION !1 ! ! ! ! ! ! ! Garlic in Patients with Hypertension Alexandria Jean Cruz ? Remington College ? September 21, 2015 ! ! ! ! ! ! ! ! Running head: GARLIC IN PATIENTS WITH HYPERTENSION !2 Introduction Hypertension is one of the most influential risk factors for cardiovascular disease, which can quickly threaten human health. In 2013 more than 360,000 American deaths involvedRead MoreHypertension : Symptoms And Symptoms Of Hypertension1141 Words   |  5 PagesHypertension What is hypertension? Hypertension is another term for high blood pressure. Blood pressure goals vary depending on your age and presence of other medical conditions. For example, the current recommendation for adults age 60, who have no chronic kidney disease or diabetes, is a goal blood pressure below 150/90. For all other adults, including those with chronic kidney disease and diabetes, the goal blood pressure is less than 140/90. Hypertension is exceedingly common in the UnitedRead MoreHypertension2069 Words   |  9 Pages Hypertension Sha’mes Lashawn Handford Moss Point High School November 16, 2012 Abstract Hypertension is the most chronic medical condition that adults have. This disease affects many organs of the body including the heart, eyes, and kidney. Hypertension can increase with age, weight, and inheritance. Generally, the hypertensive population is increasing but physiciansRead MoreA Short Note On Hypertension And Secondary Hypertension925 Words   |  4 PagesThe reason why I selected to do my paper on hypertension is, hypertension is very common. About 70 million people in the United States have hypertension (High Blood Pressure Frequently Asked Questions , 2015). Another reason why I selected to write my paper on hypertension is I want to know why it is called the silent killer. I also want to know why it affect African Americans the most. Hypertension is defined as a blood pressure reading of 140/90mmHg (millimeters of mercury) or above. Blood pressureRead MoreEtiology And Pathophysiology Of Hypertension- Essay962 Words   |  4 PagesEtiology and Pathophysiology of Hypertension- Hypertension is defined a consistent elevation of the systolic blood pressure above 140mmHg, a diastolic pressure above 90mmHg or a report of taking antihypertensive medication. Early diagnosis and effective management of hypertension is essential because it is a major modifiable risk factor to cerebrovascular, cardiac, vascular, and renal diseases. The higher the blood pressure, the greater the risk for heart attack, heart failure, stroke, and kidney

The Cost of Education Free Essays

Joey Goodstudent English 101, Section Causal Argument Essay February 16, 2009 The Real Cost of Education It was David Henry Thoreau who said, â€Å"The price of anything is the amount of life you exchange for it. † He graduated from Harvard in 1837, but not with a diploma. He explains, â€Å"they have been foolish enough to put at the end of all this earnest the old joke of a diploma. We will write a custom essay sample on The Cost of Education or any similar topic only for you Order Now † Thoreau understood that the piece of parchment handed out at commencement means nothing more than the hard work, studying, and education that came before it. Today, those values are lost, and only 59% of Arizonan high school students graduate. This number reflects changes in society, problems in schools, and student’s personal reasoning. Society today demands a degree, not to get ahead, but just to keep up. An article published in the July 17, 2008 Wall Street Journal titled â€Å"The Declining Value of your College Degree† states that â€Å"College-educated workers are more plentiful, more commoditized and more subject to the downsizings that used to be the  purview of blue-collar workers only. What employers want from workers nowadays is more narrow, more abstract and less easily learned in college. † A phrase like this is very discouraging to a high schooler. When the prospect of a brighter future is taken from the table, the immediate response is â€Å"why try? † This attitude gives way to a sense of hopelessness and discouragement. A study by Civic Enterprises shows that 69% of dropouts said that they were not motivated to work hard. The growing cost of living coupled with the independence of today’s youth creates a need to work, and earn money. In society today, children are growing up much faster. A report by the Guttmacher Institute placed Arizona as the state having the second most pregnancies in women aged 15-19. We fell just 9 teen pregnancies shy of first, at 104. With the average annual cost of raising a child at $17,151, it’s practically impossible to support a family and remain in school. This causes both parents of the child to drop out; with both either working all the time or taking turns watching the child as the other works. Problems with the schools are also large contributing factors in the decision to drop out. High Schools often have stark attendance policies that step on the toes of students otherwise willing and able to complete high school. When a student misses a set number of class periods they’re simply audited. The student is not given a chance to catch up, or to learn what they’ve missed, but are assumed to be unable to finish the course. This notion runs contradictory to Arizona’s standardized testing, which suggests that if a child can pass a test, they’ve learned what’s necessary. The audited students are not given the chance to be tested, and show that they’ve learned the necessary material despite absences. A study by Civic Enterprises shows that 47% of students gave the reason â€Å"classes are uninteresting† as one of their motivations for dropping out. Uninteresting classes comes as a result of a strict curriculum to support standardized testing, and placing high value on practical subjects such as math and language, while stigmatizing creative subjects like art, drama, and dance, which would hold the attention of students otherwise bored. Teachers today are forced to stick to strict curriculums to ensure that students can pass a test at the end of the class. This often limits learning techniques considered to be more interesting than others, such as working in a group on a project, or having a class-wide discussion. These actions are replaced with long, prepared lectures and quizzes. Knowledge is lost on students, who sit in class bored. Education is increasingly geared towards practicality, and academic ability. Schools will teach daily mathematics and languages classes, and only offer art or music classes a fraction of that time. Students become bored with the subjects and have no motivation to continue attending school. If schools were to offer more fine arts students would soon gain fascination, and in turn be more interested and motivated to go to school. Class sizes in schools are also a problem, as a large class size will limit the one-on-one time student’s need with their instructor to fully understand what being taught. Often when a class is too large students are unable to ask questions because the instructor is busy help other students, or grading hundreds of assignments. When the class size is smaller, an instructor can get to know particular students weaknesses and help them develop those areas. In this way, a small class size fosters a stronger education, and in turn, happier students who enjoy learning. Students coming to high school from junior high are faced with a completely different social situation. Cliques and groups form to exclude people, and this causes self-esteem issues. Finding friends in this new situation can be tough for students, and feeling like an outcast at school will cause students to not want to be there. Belonging to a group will increase the chances of that students attending school. Conversely, some students get so caught up in the social aspect of high school and being a ‘teen’ that they let their attendance slip, preferring to go out to lunch or hang out with friends over going to school. Eventually, school takes the back seat to their sociability and they drop out. Peer pressure also limits those who earnestly want to succeed, but are not strong academically. Super-seniors will come back to school for another year instead of giving up, only to be ridiculed and called stupid by other students. They soon believe the ridicule and drop out. The true cost of education is the life we exchange for it. It could be at work, struggling to support ourselves and go to school. It could be at home studying for an upcoming exam, It could be in the classroom trying to pay attention, or with fellow students, trying to make friends. With time will come the consequence of these high drop out rates. Perhaps then we’ll take action and try to stop it. How to cite The Cost of Education, Papers

The Employer Brand Bringing the Best of Brand Management to People

Question: Identify the relationship between strategic objectives, functional management and business environment Demonstrate how management structures are influenced by the size of a company and the technology it employs, and how control procedures are an important corollary of management delegation. Determine the management problems arising from organizational change and how these might be mitigated. Answer: Introduction The paper focuses on evaluating the motivational initiatives undertaken by Tescos management for enhancing the productivity and performance levels of the staffs operating across different levels and branches of Tesco. It would focus on evaluating two potential motivation theories and thereby in reflecting on the applicability of the motivational theories in Tesco Plc. The evaluation of the effectiveness of the use of the motivational theories in Tesco Plc would be subsequently evaluated based on understanding the potential of the customer servicing and operational staffs in servicing the needs of its customers. The research activity based on conducting needed evaluation on the above respect would further focus on the generation of effective recommendations for enhancing the customer servicing potentials of its staffs to both attract and retain potential customers. Motivational Theories Herzbergs Two Factor Theory Herzbergs Two Factor theory of motivation identifies two factor sets as Hygiene and Motivation factors that contribute in motivating people in an organisation for fulfilment of business and organisational objectives. Hygiene factors are identified as factors that help in retaining employees in an organisation. The existence of effective policies and regulations, generation of effective compensation and incentive schemes, development of effective working conditions for the employees in the organisation and also enhancement of needed job security for the employees encourages the people to work in an effective fashion in the organisations. Similarly, the development of effective relationships between the managers and staffs along the different levels in the organisation further helps the managers in understanding the needs and problems of the staffs and thereby in addressing them in an effective fashion. The above activities largely help in enhancing the commitment levels of the employe es in the organisation for generation of needed productivity. The hygiene factors also encourage the staffs to generate their opinions and suggestions for improvement in the working standards and other financial and non-financial factors that would help them to work in a productive fashion in the organisation(Longest, 2014). On the other hand, motivational factors are identified as such factors that would help in motivating the people to work in a more committed and productive fashion in the business institution. The different sets of motivational factors are identified generation of greater opportunities for achieving higher positions in the organisation, recognising the activities and work done by employees in the organisation through generation of financial and non-financial rewards or statuses like high performing employees, generation of higher responsibility and authority in the organisation and also through the enhancement or generation of salary increments(Nelson Quick, 2013). The above factors rightly help in motivating the staffs for working in an effective fashion in fulfilment of institutional and business needs. Herzbergs Two Factor model discussed above is reflected as follows. (Nelson Quick, 2013) Alderfers ERG Model The ERG Model or the Existence, Relatedness and Growth Model were developed by a psychologist, Clayton Alderfer. The first set of needs is identified as Existence needs that are demanded by an individual to meet their physical needs associated with better pay, better living and pay standards, financial and non-financial benefits and also needed job security and safety. The same requires the business institutions for generation of effective pay and safe work standards, right type of compensation structures based on industry standards and also generation of needed employment related security to the employees. The second set of needs identified as Relatedness where the individuals require the development of healthy and meaningful relationships with other people in the organisation and along the greater society(Williams, 2014). The business managers are thus required to encourage the growth of team work in the organisation and also to potentially interact with the staffs along the differ ent levels. Finally, the third sets of needs are identified as Growth needs where the people desire the availability and generation of growth opportunities in the organisation. The fulfilment of growth needs require individuals to be effectively involved with the activities in an organisation. The individuals expect growth based on the performance generated by them relating to the different groups and departments in which they are involved. The same requires the business managers for training and empowering employees and also in providing chances for the people to gain growth along the organisational hierarchy(Kessler, 2013). Overview of Tesco Plc Tesco Plc operates as the market leader in the grocery retail sector of United Kingdom. The retail organisation operates based on a total strength of 480,000 employees operating across 11 different international markets to service the needs of its diversified customers. Tesco Plc also operates based on the development of a multichannel environment that helps the retail institution for servicing the needs of its customers through the use of different internet based mediums like Smartphones, tablets, laptops and personal computers. The use of the multichannel environment has largely helped Tesco Plc in cultivating a seamless retail and shopping environment for the consumers. Apart, from operating in the retail sector, Tesco Plc is also observed to service its customers through the development of Tesco Bank. The same helps in the generation of financial services and support to its customers. Tesco Plc operating as a multinational retail company and also acting based on a virtual environ ment rightly gains needed potential in serving around million customers visiting their different retail outlets on a weekly basis. The company continually focuses on providing needed training to its staffs such that the same can gain needed expertise for effectively servicing the needs of its customers(Tesco Plc , 2016). Implementation of Motivational Theories in Tesco Plc Implementation of Herzbergs Two Factor Theory Herzbergs Two Factor theory of motivation is observed to be effectively implemented in regards to Tesco Plc. The retail organisation takes ample initiatives both along the hygiene and motivational aspect for encouraging needed employee productivity. The managers of Tesco Plc continually focuses on motivating the people based on the generation of effective communication of new business and employee policies. Further, the organisation also focuses on empowering individuals to take key business decisions and also in delegating responsibility for shouldering increased tasks(Davila Epstein, 2014). The same generates adequate opportunity for the people to reflect needed talents and productivity and thereby to be recognised and promoted along higher organisational hierarchies. The management of Tesco also encourages the employees to take part in forums where they can present opinions and suggestions for work and pay improvements. Moreover, the management of Tesco takes further initiatives in training and enhancing the knowledge development of the people in the organisation such that same helps in enhancement of the expertise of the employees for servicing the needs of customers(Barrow Mosley, 2011). Implementation of Alderfers ERG Theory Similarly, Alderfers ERG Theory is also observed to be effectively implemented relating to employee motivation pursuits of Tesco Plc. The Existence needs of the people are aptly met by Tesco Plc based on the generation of effective compensation and incentive payment systems while also through the development of an effective work culture in the organisation. Further, the management of Tesco Plc also focuses on generation of effective amenities for its employees through the generation of restaurant facilities and also through the development of locker facilities for the staffs. Tesco Plc also addresses the security needs of its employees through the generation of schemes for protecting sick and retired individuals. Similarly, the retail organisation also focuses on generation of adequate measures for enhancing the safety and health standards of employees in the organisation. The Relatedness needs of the employees in the organisation are aptly met by the management of Tesco Plc through the encouragement of teamwork among various departments and levels in the organisation(Craig Campbell, 2012). Use of the Steering Wheel approach is undertaken by Tesco Plc for both evaluating individual and group work activity while also encourages team performance in the organisation. Finally, the Growth needs of the employees are met by Tesco Plc based on generation of a work culture that requires growth and recognition of efforts generated by employees and managers along different levels and departments. The management of Tesco Plc focuses on conducting a 360 degree performance appraisal system that helps both in evaluating individual performance and also in recognising and celebrating growth generated by individual and group efforts. Further, other than recognition of skills and expertise reflected by employees Tescos management also focuses on generating career growth for all based on the incorporation of promotional opportunities. The existence of a fast-track management prog ram at Tesco Plc contributes in helping staffs with needed potential and expertise to rise up to higher levels in the business organisation(Maslow, 2013). Evaluation of the Effectiveness of Implementation of Motivational Theories A report published by the Institute of Customer Service (ICS) in United Kingdom reflects that Tesco ranks high regards to customer satisfaction compared to other retail firms operating in the retail sector of the region. ICSs Index of Customer Satisfaction highlights Tesco Plc as a high rank based company related to the aspect of customer satisfaction. The high rank of Tesco Plc in the dimension of customer satisfaction is observed to be generated based on the customer services actions provided by the sales and customer services staffs operating in Tesco Plc. Sales staffs of Tesco Plc are generated adequate training and also duly motivated for operating in a committed fashion for meeting the customer satisfaction and sales objectives of the retail organisation. The sales staffs of Tesco duly motivated by the company management focuses on providing the right quality of customer service and also in providing access of the customers to the products and commodities demanded by customers. Further, the customer servicing staffs of Tesco Plc are also observed in providing the right quality of customer services based on generating potential solutions to the problems faced by customers on a day-to-day basis. The above activities conducted by the committed and loyal staffs of Tesco Plc increasingly help in both attracting and retaining a larger customer base for the retail organisation(Ward, 2015). The management of Tesco Plc generates increased importance to the parameter of customer satisfaction. Customer satisfaction is identified as a strategic initiative undertaken by the grocery retail institution such that it focuses on understanding the changing demands and needs of customers based on continual interaction of its customer servicing and sales staffs with the customers through the use of different channels and mediums. Information gained on the above respects contributes in helping Tesco Plc service the needs of customers in an effective fashion. Moreover, the use of the multichannel mediums is also made by Tesco Plc based on training its staffs to generate customer services in the digital and multichannel environment. Customer servicing and sales initiatives carried out by Tesco Plc along the multichannel environment not only help the retail organisation in penetrating a larger consumer base while also help in the generation of a seamless shopping experience to the consu mers. The above initiatives carried out by the high performing employees in the increasingly motivated environment and thriving work culture in Tesco rightly contributes in the generation of increased customer satisfaction for the retail organisation(Payne Frow, 2013). Recommendations for Tesco Plc Tesco Plc can effectively motivate its staffs in a much enhanced fashion based on conducting of employee satisfaction surveys on an annual basis. The conducting of employee satisfaction surveys would rightly help Tesco Plc understand the needs and expectation of both the sales and customer servicing staffs and thereby help in generating right quality of training to the employees for enhancing their current level of expertise and knowledge. Further, Tesco Plc also needs to incorporate a 360 degree performance appraisal program for its sales and customer servicing staffs such that inputs and feedbacks gained from the customers regarding the quality and potential of services and support generated by the staffs would effectively help in motivating the internal people for generating increased productivity and sales and customer servicing performance in the long run. The management of Tesco Plc is also required to focus on selecting and appointing supervisors along various departments and levels in the organisation such that the same can help in rightly monitoring the activities and performances of the staffs for generating quality customer services. The supervisors duly appointed by Tescos management can also help in highlighting to the management high performing sales and customer servicing staffs and thereby helping them to get aptly recognised and rewarded by the top management. Conclusion The conducting of the analysis helped in gaining an effective theoretical understanding of two major motivational theories like Herzbergs Two Factor model and Alderfers ERG Theory. The conducting of analysis of the specified motivational theories is subsequently followed by a discussion that reflects the applicability of the motivational theories outlined above on the retail operations of Tesco Plc. The analysis reflects the manner in which Tescos management effectively motivates its customer servicing and retail operations staffs based on the guidelines generated by the motivational theories. Further, evaluation is also generated based on the impacts of motivational initiatives generated by Tescos management on enhancing the parameter of customer satisfaction for the retail organisation. The analysis reflects that the use of the motivational theories by Tescos management rightly helps in encouraging the staffs to generate quality customer services thereby generating increased custom er satisfaction. Effective recommendations are also generated for enhancing the motivational level of Tescos staffs such that they can generate greater productivity and performance in the long run. References Barrow, S. Mosley, R., 2011. The Employer Brand: Bringing the Best of Brand Management to People at Work. United Kingdom : John Wiley and Sons. Craig, T. Campbell, D., 2012. 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